The European Union is currently facing multiple crises, not restricted to but including the COVID‑19 pandemic, the conflict in Ukraine, ecological and energy-related challenges, immigration pressures, and internal social and political issues. However, Europe and the EU are also defined by their know-how, culture, multilingualism, and contributions to the evolution of Western civilisation, a legacy that should be honoured and progressed to meet contemporary challenges. Our responsibility and hope lie in transforming society sustainably and intelligently in order to respond to anticipated and unanticipated changes. One possible instrument to do so is through European media observatories like the European Media Observatory (EDMO), which can serve as hubs for this purpose. The Bulgarian-Romanian Observatory on Disinformation (BROD) is one of the hubs collaborating with EDMO, which brings together journalists, fact-checkers, public figures, and academic researchers to work towards a society better prepared to tackle disinformation. This paper provides a broad overview of its setup and discusses some of the current challenges in monitoring the progress in counteracting disinformation.
Keywords: disinformation, European Media Observatory (EDMO), Bulgarian-Romanian Observatory on Disinformation (BROD), fact-checking, media literacy